Tom Frisina joined EA in 1997 as Vice-President of what today is called EA Partners, EA’s Third-Party Business Development & Production Studio. He was chartered with taking it from a distribution business into a world-class third party content provider to EA’s global Publishing Division. From 1997 through November 2006, Tom managed the tremendous growths of this business unit. In November 2006, he stepped down from his GM role into a newly created position of Talent Development Executive, as the lead for EA’s Strategic Education Initiative. Along with his EA experience, Tom also has extensive experience as an entrepreneur and has founded several innovative companies in the gaming and digital media areas.